www.hornallanderson.com/blog/giving-independent-doctors-a-voice

Giving Independent Doctors a Voice.

POSTED BY James Tee on Jan 4, 2012

McKesson originally asked us to develop a teaser campaign for the launch of their new electronic health records solution. Instead, we developed an integrated brand campaign – videos, print, web – that would tie together the rest of their independent practice product portfolio. Make sure to watch the videos to see the entire suite of doctor stories.

Link to web site.

WRITTEN BY James Tee

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