What a wonderful night! The 2012 DBA Design Effectiveness Awards ceremony was a great chance to let our hair down with the Asda team and celebrate such an outstanding collective achievement. Lots of fun was had by all, and we were so excited to have won our first gold statue for the Asda "Chosen By You" design campaign! It has been a massive team effort and we all share in the success and recognition that has been bestowed.
Last night’s lavish awards ceremony was attended by several hundred representatives from some of the world’s most renowned creative agencies, clients, and best in class brands.
The Design Business Association (DBA) is the UK's most vocal champion of the role of effective design in the creation of business growth, and recognises, communicates and rewards the integral role that design effectiveness plays in commercial success.