We spend a lot of time analyzing trends in our business. It's important to know what's going on around us. We spent a little time yesterday discussing one of the more prominent, if not the most important trend emerging back into American culture - the moustache.
I mean, there are some people that are really into it, like this dude:
Ok, ok, it’s not going to solve our recession woes or the housing crisis, but it sure does have much more impact and longevity than something like the Snuggie or Shamwow! fads. It’s actually amazing how facial hair creates subcultures people can latch onto and how much it allows people to be individuals but still belong to a group.
Again, there are lots of people that are really, really into their facial hair. And contests and festivals go along with it:
Old School: http://www.worldbeardchampionships.com/
Neu Skool: http://www.mustachecontest.com/third/html/homepage.html
The trend is growing outside of itself now too. Check out these related items:
They can be fun, they can make you unique, they can help you identify with like minded people, they help break you out of societal sterotypes... man, I feel another free love phase coming on.
Power to the [moustached] people!