Turning Type on its Head

POSTED BY on Apr 29, 2010

"Graphic design can be a high-priced proposition. Photographs are pricey, clever die-cuts are costly and illustrations are expensive. Typography, however, is cheap. Even though the economy is supposedly on the road to recovery, it still makes sense to have a collection of low-cost typographic tricks in your arsenal of design tools. Typographic cheap tricks are great — and inexpensive — solutions," says Allan Haley, writer for Communication Arts magazine, in his May 2010 article on Typography, where he includes examples taken from the posters we designed for Mammoth Unbound.

Christina Arbini leads Public Relations for Hornall Anderson. Contact her at c_arbini@hornallanderson.com or follow her on LinkedIn or Twitter @PR_ChristinaA.

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