www.hornallanderson.com/project/elevate-the-brand-elevate-the-experience

Citation Air

Elevate the brand,
elevate the experience

CitationShares Branding

CitationShares, a recognized innovator in the world of fractional jet ownership, came to us for a redesign of their newsletter. We helped them expand the vision of the publication itself, making it something you place on a coffee table instead of something you toss in the recycling bin. As a result of the project’s success, our scope of work has expanded to many other facets of their brand experience, including brochures, onboard materials, websites, and even their office space.

CitationShares has distinguished itself through an unparalleled commitment to customer satisfaction. Their product is not a plane ride; they sell luxury, privacy, and 5-star service. With this in mind, everything we create for them conveys the message, “this belongs to you.” The design is elegant, the content is artfully restrained, and the result is industry leading growth.